Swiggy has amassed millions of users, helping them order food and grocery online in India. The seven-year-old firm is now looking to reach those who go out to eat.
The Bengaluru-headquartered startup said on Friday it has reached a definitive agreement with the Indian conglomerate Times Internet to acquire Dineout, a popular dining out and restaurant tech platform.
Neither of the startups shared the financial terms of the deal, but a source familiar with the matter told TechCrunch the deal values Dineout at $200 million, and it’s an all-equity deal.
Best known for its dining out table reservations and events services, Dineout has built a network of over 50,000 restaurant partners in the country. Dineout’s four founders – Ankit Mehrotra, Nikhil Bakshi, Sahil Jain and Vivek Kapoor – will join Swiggy following the acquisition and the platform will continue to operate as an independent app, the two firms said.
“Dineout is a well-loved brand that enjoys loyalty from both consumers and restaurants,” said Sriharsha Majety, co-founder and chief executive of Dineout, in a statement.
“Times Internet and the founding team should be credited for the transformational impact they have brought about in the dining out experience through their products, technology, and vast selection of restaurant partners. The acquisition will allow Swiggy to explore synergies and offer new experiences in a high-use category.”
Dineout was founded in 2012 and was acquired by Times Internet two years later, which has deployed about $50 million into the startup.
“We are proud of the positive impact that Dineout has created for consumers and restaurants, helping streamline and improve the eating out experience. Swiggy + Dineout is a powerful combination, and we are excited to join forces with Swiggy as we continue to look for ways to delight customers,” said Satyan Gajwani, Vice Chairman of Times Internet, in a statement.
This is a developing story. More to follow…
