Repeats, Reality and ‘Yellowstone’: How Network TV Is Marketing Fall Lineups Without Many Scripted Favorites

Here we are, just days away from the start of the 2023-24 television season… and the major networks still aren’t 100% sure what they’re doing. Just last week, several broadcasters scrambled to make even more last minute schedule changes — on top of other recently announced tweaks. The fall lineups that viewers tune into later […]