BANGOR — UScellular has hired Brian Cotlar as local marketing and engagement manager for New England. In this role, Cotlar is responsible for developing, planning, and supporting marketing efforts in support of the UScellular brand throughout the New England (New Hampshire and Maine) market. He assists local sales and operational leaders to drive brand awareness, consideration, lead generation and customer engagement. Cotlar is also responsible for local sponsorships and events in the New England market.
Cotlar brings more than 15 years of local marketing, sales, and business development experience, including leadership roles at Bangor Daily News, Bangor Region Chamber of Commerce, and most recently as the marketing and business development director for the Bangor Region YMCA.
“Brian has extensive experience, and he is a great fit for this local role that champions our brand,” said Brandi McCune, director of sales and operations for UScellular in New England. “I am excited for Brian to help us achieve our long-term goals while delivering an unmatched wireless experience.”
Cotlar resides in Brewer with his fiancée Jamie and his daughter. He enjoys spending time with his family, hiking in the beautiful Maine woods, cooking, listening to music and attending concerts, as well as watching NFL football.
UScellular is the fourth-largest full-service wireless carrier in the United States, providing national network coverage and industry-leading innovations designed to help customers stay connected to the things that matter most. The Chicago-based carrier provides a strong, reliable network supported by the latest technology and offers a wide range of communication services that enhance consumers’ lives, increase the competitiveness of local businesses, and improve the efficiency of government operations. Through its After School Access Project, the company has donated more than $23 million in hotspots and service to help youth connect to reliable internet. To learn more about UScellular, visit one of its retail stores or http://www.uscellular.com. To get the latest news, visit newsroom.uscellular.com.