The Arizona company known for $9.99 Maine lobster rolls is opening a restaurant in Las Vegas next month.
Angie’s Lobster is planning to open a shop on Aug. 2 in Enterprise, Nevada, a suburb of Las Vegas, according to the Las Vegas Review Journal.
A $10 lobster roll is a steal in Maine, where Red’s “famous” lobster roll in Wiscasset was selling for $36 this year. Recreating that feat 2,400 miles away in the Mojave Desert appears to be made possible by vertical integration and flash freezing
In 2022, Angies’ Lobster bought a wharf on Bailey Island, in Harpswell, Maine, with plans to invest $10 million and cut out the middleman. The company now processes its catch in a 63,000-square-foot facility just up the Kennebec River in Richmond.
Responding to a Facebook comment, Angie’s described how the lobster makes its way from Maine to the Southwest:
“We own our own wharf in Maine and buy off the boat. We then truck those live lobsters 40 minutes to our own processing plant in Maine where our team cooks, picks, bags, flash freezes in a nitrogen tunnel. The flash frozen lobster meat is then trucked to Phoenix.”
Today, Angie’s has seven restaurants in the Phoenix, Arizona, metropolitan area, with an eighth in the works and new shops planned in Flagstaff and Tucson, Arizona.
Correction: An earlier version of this story incorrectly connected Angie’s with $9.99 lobster rolls sold in Maine supermarkets.