Hollywood Needs to Create Its Biggest Hit Ever. Here’s How the Industry Can Make That Happen (Guest Column)

Hollywood is hurting. The financial backbone of the industry — linear television — is rapidly shrinking as consumers continue to cut the cord at alarming rates. At the same time, YouTube, TikTok and other innovative digital services continue to earn more consumer attention each day with their seductive offerings. Most acutely, production remains halted due […]